This website uses newer and more effiecient photo, video, and audio codecs in order to speed up website loading times and push the envelope for website innovation. This website primarily uses JPEG XL and AVIF for images as both have their strengths. AVIF is more efficient at compressing smaller images, such as smaller images of logos, whereas JPEG XL is more efficient at compressing large images with larger file sizes1. AVIF is limited to 3840 x 2160 resolution, whereas JPEG XL is capable of up to a staggering 1,073,741,823 x 1,073,741,8242 resolution. Both JPEG XL and AVIF are open formats3 4.
Take a look and compare. If you can't see any images, it's because your browser doesn't support the image codec. The best image codec considering quality for bits with large, detailed images is JPEG XL.